According to comScore, Inc, the average internet user watches about 186 online videos a month. They watch videos include online news, entertainment videos, movie trailers and personal videos. Online video can help to engage your business relationship with the customers which direct mail and email can’t.
Now you can create an online video as easy as clicking a button on your camera phone. You can record a simple message and upload to the internet almost instantly. Still not sure what to create? Let’s us show you some types of online video you can create for your business.
1. Product or Service Demo
Sometimes not only the product features that make your customer buy, but they would like to know how to use your product more effectively. Record your product demonstration and share it with your potential customers.
2. Customer Testimonials
Encourage your customer to give you a review or testimonial after using your product. Customers like to listen to real life story about using your product especially your product can solve their problem.
3. Virtual Tour of Your Company
Give your customers an opportunity to see the scenes behind the company. Bring them closer to your business family and this will let them feel more participate and engage with your company.
4. Video Teaser for New Product
Use online video to preview your latest product or service. This will create more curiosity and excitement to boost up the buying motivation among your potential customers.
Hope you like today tips about using online video for SME Malaysia. If you like to know more about how to set-up an effective online marketing for your business, please contact us at Lead Capture Expert.
